Why is my stream quality so bad? 6 steps to improve live stream quality

The quality of livestream and video podcasts matters, and it can be frustrating when the technical aspects aren’t up to par. There usually are a few reasons to the question of why is my stream quality so bad, and there are six steps that have worked for me to improve live stream quality.

1. Ensure reliable internet

A stable internet connection is crucial for high-quality streaming. I often restart my internet router, eero mesh system, and sometimes even my computer before livestreams as a proactive measure. This ensures everything is as fresh as possible. Rest assured, hard wiring should not be necessary, however. 

2. Close unnecessary programs

On streaming day, I close all unnecessary programs and tabs. I typically only need my streaming software (Restream) open in one tab, a second tab with notes, and perhaps the guest’s LinkedIn profile or book page if relevant.

I usually monitor the stream on my nearby iPad Pro.

3. Optimize stream quality

It’s impossible to publish a full high-definition stream if the incoming streams from the host and guests are at lower resolutions. In software like Restream, both guests and hosts can set their video quality. Always aim for the highest possible quality settings.

Note: If the host changes the outbound stream quality to a higher setting, you may need to readjust these settings once in the studio.

4. Set the best outgoing stream quality

Before going live, the host needs to set the outbound stream quality. In Restream, this is done in settings and looks like this:

I usually stream at the highest level possible, but be aware that if you go too high, some networks might not accept the stream. For instance, Amazon Live has specific requirements that might not allow full high definition.

5. Understand and optimize encoding

Encoding is a crucial process in live streaming that converts your raw video and audio into a format suitable for internet transmission. While streaming software handles the encoding process, it’s not entirely automatic. Here’s what you need to know:

• Default settings aren’t always optimal for your specific setup or audience.
• You may need to manually configure settings like bitrate, resolution, frame rate, and audio quality.
• Poor settings can lead to low-quality streams or buffering.
• Different platforms have varying recommended settings.
• You may need to adjust settings based on changes in your internet connection, equipment upgrades, or different types of content.

My Amazon Live Experience

I learned the importance of proper encoding settings firsthand when streaming to Amazon Live. The default settings weren’t compatible with Amazon’s requirements. I had to manually adjust the encoding settings to ensure my stream was accepted by Amazon’s platform. This experience taught me that understanding and optimizing encoding settings is crucial for successful multi-platform streaming.

6. Optimize remote streaming

When streaming remotely (not in a studio, home, or office), there are additional challenges but also exciting possibilities. Here are some key considerations:

• Mobile data connection: If relying on cellular data, 5G can be a game-changer, offering faster speeds and lower latency. Always have a backup plan in case of spotty coverage.
• Portable power: Invest in high-capacity power banks to ensure your devices don’t die mid-stream.
• Compact gear: Consider lightweight, portable equipment like smartphone gimbals, clip-on microphones, and small LED lights.
• Weather protection: If outdoors, be prepared for changing weather with covers for your equipment.
• Background noise: Use directional or lavalier mics to minimize unwanted sound in noisy environments.
• Lighting challenges: Portable LED panels can help maintain consistent lighting when natural light is variable.
• Stable internet connection: Test your connection before going live and consider using a mobile hotspot as a backup.
• Privacy and permissions: Be mindful of surroundings and obtain necessary permissions if streaming from public or private properties.

By focusing on these technical aspects, it’s possible to improve live stream quality. A high-quality technical setup provides the foundation for delivering content effectively. And the more time is spent thinking about the tech, the more time, we have to think about the content.