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Struggling to answer customer questions in the right place? Find out how to create an integrated approach in this article.

Live stream on Telegram – two clicks away! Learn everything you need to know to start livestreaming on Telegram with this guide.

This article discusses how to be more creative and includes tips from Seth Godin, Sam Horn, Adam Morgan, Mat Zucker, Scott Monty and myself – Christoph Trappe.

A look at what authentic marketing is and how you can still do it, even as artificial intelligence is taking over some pieces of marketing.

On this podcast episode and in this article, we discuss how to create a lead magnet that your prospects actually want.

This article looks at what podcast metrics are available and which ones we should keep an eye on as our podcast matures.

This article looks at how difficult it is to get your podcast on television. We also discuss whether or not it’s worth it.

Continuous learning in marketing should really be a requirement. Whether that’s in the form of getting a specific marketing certificate, in-house training or going to conferences can be a matter of personal choice. But at the end of the day, marketing strategies change too quickly and too often to marketers to not continue to learn new things.

One way to promote your podcast is to turn clips from the podcast into video-type clips – aka audiograms. This article discusses how to use them and what tools to use.

Ideas are essential in good content strategy. In this article I discuss how we can come up with ideas and how we can spot them to use in our content.