Rebranding is a lot of work. Is it worth it and are people going to use the new brand name anyway?
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How long can an Instagram Live be? 1 hour, but you can start again right away and here’s why that might be good
I was watching newly-elected U.S. Congresswoman (NY) Alexandria Ocasio-Cortez’s Instagram Live on a Sunday night. She was cooking and discussing politics. Awesome. Very authentic and talk about bringing people into your home! At one point she led a friend in. Another time she was jumping […]
[Social media tip] Is it possible to post text on Instagram without having a photo to post?
Technically no, but practically yes. Let me explain how to post a text-only message directly in the Instagram app but it’s ultimately still a picture. Here’s how to do it. Start by creating a new Story. Once in there, scroll over to the left, swipe […]
Facebook kills post scheduling without warning – Another reason you must move faster!
I’ve been auto scheduling posts to my Facebook profile via Hootsuite for a few weeks. It seemed to help with my communications and business goals. Positives: That spread posts out some. It kept my updates moving along. Then on Aug. 1, 2018, Facebook killed all […]
My 4 Tips For Networking #OutofOffice
Are you the type of person who thrives in a bustling environment, who can talk to anyone about anything? Or is the thought of standing in a room full of strangers at a networking event or conference intimidating? Sometimes it can be tough to strike […]
Why is deleting my Facebook account so much work? How to DELETE Facebook!
After the outcry over privacy concerns for users of Facebook in early 2018 people started deleting their Facebook accounts and apps. Or at least they said they were. Some companies also said they would delete their Facebook pages, and other users started tweeting #DeleteFacebook, which […]
Should conferences allow or encourage attendees to live tweet sessions?
In 2017 the American Diabetes Association held its conference and posted tweets asking attendees to delete tweets that contained photographs from sessions: Eric Topol, the healthcare thought leader, responded with this below, saying it’s 2017: From what I saw on Twitter many attendees did delete […]
What’s the difference between promotions and distribution strategies in digital marketing?
Today, I posted this on some social networks: Have you ever written a blog post? No. Tweet? No. Facebook post? Not by myself. Do you know the difference between promotions and distribution strategies? I’ll have to dig deeper into that, but looked at that in […]
Instagram Stories rolls out hashtags but do they help me be found?
Hashtags when used properly are great. You can follow discussions and photos around a topic without having to follow everyone participating. Using relevant hashtags consistently can also establish you as an expert or “authority” in a topical area. Many of those people putting together Top […]
Why am I seeing so few posts from friends on Facebook?
Facebook is still a highly personal network in the minds of many. I see it when I speak at conferences about how to connect with different people on different networks. Should I connect with a business connection on LinkedIn? Oh yes probably. Should I connect […]
Why fast communication often can beat slow communication [SOCIAL MEDIA]
I respond pretty quickly to all kinds of messages that are coming my way. That includes emails, direct messages on Twitter and those Facebook Messenger messages that come from this website. As you may recall, a few days ago I added the Messenger widget to […]
UPDATED: How to add the CONTACT button to your Instagram account in seconds
A look at how to add the contact options on business Instagram accounts.
Should I friend my coworkers on social media – like Facebook?
Things to consider when befriending coworkers and others on your personal social media channels.