In this article I discuss the benefits of AI in marketing and how I’m already seeing those benefits unfold for me.
The Power of Visual Search Examples to Rank in Search
This article discusses what visual search is, how it currently works and how it can affect a brand‘s content strategy.
Boost Productivity with the Best iPad Stand for You
In this article, I share my vote for the best iPad stand based on which ones I’ve used and how I use them.
Should we use emojis in email and marketing in general?
Emojis are certainly popular. So the question is should we use emojis in marketing? This article and podcast dive into the topic and includes expert opinions.
Powerful previews: Podcast trailer examples that pull listeners in
This article looks at great podcast trailer examples and how to create one and use it to promote your podcast.
Connect with Your Audience: The Magic of Business Storytelling
This article discusses what business storytelling is and how you can use it to drive awareness of your company and services.
Why do you like marketing?
This article looks at a number of answers to and reasons for why do you like marketing? This is an important question for marketing career.
Why Tagging on Social Media is Crucial for Brand Visibility
This article discusses what tagging in social media is and what best practices should be considered when you tag people.
How do you develop an effective content distribution strategy?
This article discusses how to develop and effective content distribution strategy and what it even means to do that.
Exploring the TikTok Affiliate Program: Is It a Golden Opportunity?
This article looks at the TikTok affiliate program, how it works and whether or not it’s worth pursuing as a creator.
Content performance analysis: Measure content performance to know what’s working
This article discusses how to measure content performance and on what timelines.
A practical guide: How to write a business book
A look at how I wrote four business books with blog posts as the foundation.
Harnessing the Media’s Influence: How to talk to the media in your public relations strategy
This article shares tips on how to talk to the media to make it a success for your company public relations.