A look at how to add the contact options on business Instagram accounts.
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[INSTAGRAM] How to use the new Instagram picture-within-a-picture feature
A look at how do use the new Instagram photo within a photo feature.
Things to consider BEFORE importing your Gmail contacts into LinkedIn
I spent the last few days working on some training on how to build and grow audiences so the timing was perfect to be prompted again by LinkedIn to connect with all of my Gmail contacts. Hm. Sounds like another way to grow audience. ? […]
[SOCIAL MEDIA] How to promote your Instagram post and should you even do that?
As we know social media is becoming more and more a pay-to-play kind of environment. You have to pay to get your content in front of more people. That’s how the social networks now make their money. Instagram is no different. The photo sharing network […]
How to add a call to action button to your Facebook post without having to pay for an ad
A step-by-step guide on how to add a CTA button to your Facebook post without having to buy an ad. The Power Editor allows this functionality.
1 million searches and 100,000 views for Instagram Live and now nobody uses it!
Instagram Live was interesting to me but took a while to roll out across the globe. So I blogged about where to find it and why to ignore it. That blog post showed up over 1 million times in search results in 90 days, and […]
How to EASILY use Facebook Video Captions in Minutes [SOCIAL MEDIA]
Facebook Video captions have become a lot easier! Facebook Video captions have been possible for a while and people use them. I would certainly recommend them for everyone who uploads videos to Facebook because many people watch videos on mute. Plus, with auto-playing videos in […]
YouTube: Why everyone should stop dumping raw video on YouTube now
Because most raw video is just terrible. It’s lazy, a time suck for consumers and most of it doesn’t even tell a story. It’s just stuff. Now, there are few absolutes in authentic storytelling and there are some useful raw footage videos out there but […]
FACEBOOK – How to invite people who liked your Facebook post to your Facebook Page
Every once in a while I get an invite from a Facebook page that I don’t like yet to like. Usually, that happens after I liked one of their posts because it showed up in my feed. Some of those posts showed up because a […]
Reliving your entire childhood on one walk
I grew up in Düsseldorf, Germany, but today live in the United States. On a recent trip back, while I was speaking at three events in Europe, I took a 2 1/2 hour walk around town-basically most of my childhood. It was kind of interesting […]
Create Once, Publish Everywhere: How to turn your podcast into a book
I’m a big fan of the Create Once, Publish Everywhere model. It’s really the only way to get the most out of our content anymore. This can include publishing your book based on your podcast, which is what Jared Johnson did. More about that in a moment, […]
How to personalize your Instagram Stories bar
Instagram Stories was launched in August 2016, and personalization options for consumers continue to be minimal. You can’t prioritize people based on your interests. Instagram apparently does that for you with its fancy algorithm. That leads to me seeing many of the same people over […]
How many characters do you have in an Instagram caption before the MORE button shows?
Instagram, the photo-sharing app owned by Facebook, is a network organizations and people should pay attention to. Its user-base has been growing and personally I love how it encourages people to share photos – authentic ones, I hope. And you can’t even include links in […]