This article discusses the topic of challenging the status quo, and why that’s so important to help companies move forward and how to do it.
Category: Strategies
Missed opportunity: What’s the cost of inaction?
This article looks at the cost of inaction in business and content strategy and what leaders can do about it.
Leadership storytelling: How Leaders Can Build Connection Through Stories
Leaders can inspire and unite teams through leadership storytelling. Stories build trust, make visions tangible, and teach.
What are the top skills for marketers?
This article looks at the top skills for marketers to master. Certainly, not all these can be mastered by one person, but here they are.
Instagram Stories and Business: How to Make Stories Work for You
Instagram Stories are the latest tool that can boost your business. Discover how Insta Stories can change the game for you.
How to Find Your Niche for Content Creation
This article looks at how you can define your content niche and create content that’s valuable to you and your audience.
Why marketing certificates are worth getting (with expert tips)
Continuous learning in marketing should really be a requirement. Whether that’s in the form of getting a specific marketing certificate, in-house training or going to conferences can be a matter of personal choice. But at the end of the day, marketing strategies change too quickly and too often to marketers to not continue to learn new things.
How to create audiograms for podcasts
One way to promote your podcast is to turn clips from the podcast into video-type clips – aka audiograms. This article discusses how to use them and what tools to use.
Podcast networks: Where should I distribute my podcast?
This article answers the question to where should I distribute my podcast and we’re looking at some of the major podcast networks to consider.
From Idea to Implementation: How to sell ideas
In this article I discuss how to sell ideas to get stuff done, be innovative and make an impact in your job and industry.
Where do ideas in content strategy come from?
Ideas are essential in good content strategy. In this article I discuss how we can come up with ideas and how we can spot them to use in our content.
Your life without a computer: what does it look like?
In this reflective blog post I wonder life without a computer is that even possible anymore? And would we want that to be possible?
Balancing banter: How much should a podcast guest talk on an episode?
Let’s answer the question of how much should a podcast guest talk on an episode and how that play into the conversation.