In 2017 the American Diabetes Association held its conference and posted tweets asking attendees to delete tweets that contained photographs from sessions: Eric Topol, the healthcare thought leader, responded with this below, saying it’s 2017: From what I saw on Twitter many attendees did delete […]
Author: Christoph Trappe
I help companies like yours share impactful stories that set them apart from the competition. Data-Driven Content Marketer | Podcaster | Content Strategist | Implementer | Author | Thought Partner | Business Storyteller
FINALLY: How to turn on notifications for direct messages on Instagram!
I’ve been annoyed by the lack of notifications when direct messages on Instagram come in. Until late 2017 there were no notifications and you could only tell that somebody messaged you when you went into the app and the little red button was showing in […]
What’s the difference between promotions and distribution strategies in digital marketing?
Today, I posted this on some social networks: Have you ever written a blog post? No. Tweet? No. Facebook post? Not by myself. Do you know the difference between promotions and distribution strategies? I’ll have to dig deeper into that, but looked at that in […]
How do I know when somebody tagged me or my brand in an Instagram Story?
I like Instagram and Instagram Stories but notifications of tags in Stories leaves something to be desired. So what happens when somebody tags you in their Story? You as the tagged person or brand gets a direct message letting you know that somebody tagged you: […]
Twitter algorithm: How personalized content can actually hurt publishers
July 31, 2017 update Twitter now allows users to mark specific tweets in their timeline as not relevant. Simply click on the arrow top right of the tweet and that gives you these options: Marking a tweet as “I don’t like” reportedly helps Twitter serve […]
The new texting and driving law in Iowa – a technology twist …
Before July 1, 2017, in Iowa texting and driving was only a secondary offense, meaning that law enforcement could only give you a ticket for it if they had pulled you over for something else as well. Of course, today texting isn’t the only thing […]
Is that really a good idea to try to relive our childhood experiences as adults?
We’ve been having an interesting discussion at home. A friend from Germany posted on Facebook that they visited an island for vacation that I also visited during my childhood with my family. Just him mentioning the name of the island and posting a few beautiful […]
FACEBOOK: How to create those images-with-text posts on Facebook
Uncover the secrets behind Facebook posts that look like images but aren’t. Learn how to create captivating posts with images and text.
Instagram Stories rolls out hashtags but do they help me be found?
Hashtags when used properly are great. You can follow discussions and photos around a topic without having to follow everyone participating. Using relevant hashtags consistently can also establish you as an expert or “authority” in a topical area. Many of those people putting together Top […]
Why am I seeing so few posts from friends on Facebook?
Facebook is still a highly personal network in the minds of many. I see it when I speak at conferences about how to connect with different people on different networks. Should I connect with a business connection on LinkedIn? Oh yes probably. Should I connect […]
[SOCIAL MEDIA] How to turn off Facebook event notifications
This article shares how to turn off Facebook event notifications. Unfortunately, it’s not as easy as it should be, but here’s the way to do it!
When is it OK to swear in blog posts and on social media?
A look at whether or not it’s okay to swear in blog posts and on social media!
Why fast communication often can beat slow communication [SOCIAL MEDIA]
I respond pretty quickly to all kinds of messages that are coming my way. That includes emails, direct messages on Twitter and those Facebook Messenger messages that come from this website. As you may recall, a few days ago I added the Messenger widget to […]