Get Halloween marketing underway for your business. Read on to find marketing tips and new marketing templates.
Author: Christoph Trappe
I help companies like yours share impactful stories that set them apart from the competition. Data-Driven Content Marketer | Podcaster | Content Strategist | Implementer | Author | Thought Partner | Business Storyteller
Hiring writers: Are content production goals a good idea? Or pay them for performance?
Some companies now want to hire writers and only pay them on performance. Of course that’s not a fair model and we need to keep in mind their time and expertise to write the content. This article dives into how to mend the different opinions and work together.
Where is Instagram Live video saved? Is there an Instagram Live archive?
Is there an Instagram Live Archive? How do people watch them once the livestream has ended?
[Podcast] How important are meta descriptions and does Google even use them?
A look at meta descriptions and their importance. Should you even bother writing meta descriptions and does Google even use them?
Follow these Zoom etiquette tips to stay sane and have better virtual meetings (Audio/Video)
This articles discusses Zoom etiquette that can help you stay sane and make virtual meetings better and more collaborative.
Podcasts on Pandora – How to listen and how to submit your podcast on Pandora
Podcasts on Pandora are an emerging area to distribute to your audience and to listen to podcasts. This article discusses the topic.
How to see who is following your company LinkedIn page without Sales Navigator
You can now see who is following your company LinkedIn page through the LinkedIn iPad app.
How to set an iPhone alarm to keep your day organized
Setting an iPhone alarm can help us plan our day and be alerted when it’s time for the next task. This article discusses how you can easily set an iPhone alarm with Siri while planning your day.
Small business websites – How to create one quickly and what to include
Most every business should have a website. I share why and how to create small business websites.
Small business marketing strategies: How to make sure customers know you are open
This article discusses small business marketing strategies that can help you ensure your customers know that your business is open.
50 percent off! How to run a successful coupon campaign online
A look at what works when it comes to coupon codes online. Of course, everyone wants a deal – online or offline. Coupons can help drive business.
Marketing with Twitter: How the parody Twitter account Adweak grew and helps with business leads
Adweak uses an Onion-type style of writing and pokes fun at agency and marketing life. Founder and copywriter Mickey “Paul” Taylor joined me on a podcast episode and shares why he started the account and how it creates writing projects for him.
Podcast speed: How fast should I talk on a podcast?
Some of us are fast talkers and some of us talk slower. I typically talk relatively fast or at least I thought I did it. Of course in today’s world of personalization some podcast listeners like to listen to regular voice speech and some like […]