This article looks at what unique content is and how you can use it in your marketing strategy.
Author: Christoph Trappe
I help companies like yours share impactful stories that set them apart from the competition. Data-Driven Content Marketer | Podcaster | Content Strategist | Implementer | Author | Thought Partner | Business Storyteller
No limits: Reaching your potential
This article discusses how to go about reaching your potential and what that even means in the larger picture of things.
The different types of podcast ads you could run
Let’s look at some common podcast ads types and two that are new and emerging – especially with marketers who try to maximize their production and outcomes.
Elevate your marketing with loyalty programs in marketing
A look at what companies could consider offering loyalty programs and how that could work potentially to drive customer engagement.
Getting stuff done: How to make your day more productive?
This article discusses how to make your day more productive based on preferences, team needs and some basic scheduling strategies.
Boost Conversions With Highly Effective Inline Ads
A look at what inline advertising is and how inline ads could drive success for content publishers as well as companies that shares stories.
No gut feeling: How to measure content effectiveness
This article discusses how to measure content effectiveness in a way that shows the true impact on the business.
Bored at Work? What are the major sources of motivation?
This article discusses potential reasons why you might be bored at work and what can be done about by you!
Say it loud, say it clear: Making voice marketing part of your strategy
This article discusses what voice marketing is and why it should be included in marketing and business strategies now.
Personality in Marketing: The Secret Sauce to Attracting and Winning Over Customers
This article discusses how to determine and then implement a brand’s personality in marketing. Easier said than done, but possible.
Why an emotional marketing strategy matters in B2B
A look at how to use emotional marketing in your B2B marketing strategy.
? Should we use emojis in business communications? ?♂️
This article discusses emojis in business communications and when the use likely is okay and when it might not be.
The art of acknowledgement: How to respond to a compliment
Getting a compliment of course is nice when it is meant. How to respond to a compliment however is something that we sometimes don’t do correctly.